We've worked with House of Holland for over three years. During this time we've helped to deliver a wealth of sales and pr material to promote the brand.
From invitations, exhibitions, lookbooks in print and online, all with the sense of fun and showmanship you would expect from HOH. Their catwalk show represents the coming 6 months of sales for the fashion brand, our aim was to maximise brand awareness to buyers, press and public.
Additionally we've produced advertising campaigns to help the brand reach further audiences internationally.
House of Holland have become synonymous with their pr and marketing exploits, standing them apart from contemporary competitors.
LFT FLD / JD Sports
Headed up recently by Paul Ruffles of Size? and graphics by renowned illustrator Mark Fergus, the brand approached M±P to create a online world that would communicate the spirit and ethos of the newly formed brand. Our mission was to create a place that LFT FLD could look and call their own.
We worked with Peach Fuzz to create a digital environment for the lifestyle brand. We developed, designed and built the digital platform for the newly formed street wear brand to showcase and promote the brand.
Results
The platform became a major reference point for consumers to understand and buy into the philosophy of the brand. We worked with the LFT FLD team to develop the brand language and campaigns that would be used across the site and other materials that help elevate the brand.
Building blocks of a lifestyle brand
Defining the world of a new lifestyle brand, from campaigns and advertising to a digital buying experience.
Tasked with creating a visual and digital world for TitleA the womenswear brand headed up by former model Agness Deyn, our approach was to put campaign and aspirational imagery at the heart of the brand. We deployed a ‘shop the look’ strategy throughout the digital experience.
A visually heavy platform to showcase the brand through campaigns, lookbooks and social media then filtering customers to the shop areas of the site.
The aesthetic and feeling of the website, which is based heavily on the full bleed campaign imagery, would adapt from season to season. Creating an evolving canvas for the brand to develop and present it’s identity and personality.
After recently launching their first Menswear's collection, HOH asked us to create the marketing and sales material, to promote the newly formed division to press and buyers.
House of Holland collaborated with photographer Martin Marr for the campaign, shot in Henry's hometown Rossendale, we developed the project as a newspaper lookbook.
Additionally, we re-defined the User Experience on their webstore to accommodate the new line within their repertoire.
For over four years, we have collaborated with House of Holland in developing their campaigns with the aim of maximising their audience reach.
We produced advertising, lookbooks, invites and exhibition design for a range of special projects and collections including a number of eyewear, handbags and accessories campaigns.
Nike
Creating an in-store environment for Nike SB, a collection of street wear aimed at the 'skater' market.
Briefed to design an in-store environment for Size? we also created a free publication for customers to take away with them.
Results
We developed a series of environments based on the history of Nike skate wear throughout past decades and we visualised through a historical time map installation.
Additionally to the series of installations we designed and produced a free give away newspaper to customers who visited the Size? stores.
Yimby by JustGiving
Yimby is a crowdfunding platform helping ordinary people do extraordinary things. It’s a simple, effective way for someone to make a positive change at a local level - for individuals, groups or entire communities. If you’ve got a good idea, whether it’s bringing a community garden back into bloom, equipping an after-school computer club with new laptops or buying a wheelchair for a disabled neighbour, we’ll help you raise the money to make it happen.
Known for being the first digital platform and continuous innovation in online fundraising, JustGiving commissioned us to develop an entry point into the rapidly expanding crowd funding market.
We developed the brand Yimby as an entry vehicle and sister brand for JG to break into the crowd funding marketplace.
YIMBY an acronym for 'Yes In My Back Yard' is a crowdfunding platform allowing ordinary people to do extraordinary things in their community and beyond.
Yimby by JustGiving
After we developed the brand strategy and identity, JustGiving asked us to plan and develop the digital side to the brand.
Primarily a tech product, we developed UX, planning, site design, app design, all centred around the principals of the brand to ensure consistency to the users.
Opening new markets to European brands.
Kotoko Furwasa is a luxury retailer and fashion writer for Vogue.jp based in Tokyo. We worked with her team to develop the online store as an extension to the brand.
Mise meaning 'The Store' sought to be the primary destination for curated luxury goods.
We developed the brand and digital strategy, designed and developed the online retail and buying experience for the brand.
Results
Mise Kotoko has grown to become the only retailer on or offline in Japan, to exclusively sell their selected range of luxury brands to consumers. And it’s that USP that has allowed them to take the marketshare.
Client
Dalstonist
Dalstonist is a youth centred editorial outlet for the happenings of east London. Known for it's quirky and satirical editorial writing style and commentary on London's hipster epicentre.
Briefed to analyse the existing digital platform, increase traffic, site usability and reduce bounce rates across the site.
Results
Complete overhaul of site design and development
Increase site traffic and advertising revenue.
Unique Site visitors up 300%
Increase in mobile and tablet use
Definitive Modern Living
Chelsfield Developments
Holland Green is a development of luxury apartments in W1, next to the soon to open new design museum. Working with OMA architects, Chelsfield Partners created a series of luxury and modern apartment buildings.
Briefed to communicate the luxury and contemporary modernist approach of the developments throughout the brand, marketing collateral and key touch points.
Additionally we developed a series of micro sites for promote the development and allow clients to choose the interior finishes of their apartments once purchased. Design your own system.
The online raffle platform to win 'once in a lifetime' celebrity experiences, whilst raising money for good causes. Their pioneering raffle featured a evening with Samuel L Jackson raising donations for his 'One For The Boys' foundation.
Amongst a range of raffles and charitable causes we developed the user journey, strategy and purchasing experience for the platform. Re-designed and developed the platform to increased customer usage.
